Marketing and Promotion

Marketing and Promotion

  • Pricing 102: Finding Your Sweet Spot in a Diverse Market
    3 minutes

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    Pricing 102: Finding Your Sweet Spot in a Diverse Market

    In our last blog post, we explored the art of setting fair prices for your digital patterns, taking into account your costs, long-term strategy, and understanding your customers. Today, let’s dive into the intriguing topic of researching what other designers are charging for their patterns and why it matters…to an extent. Note: this post contains

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  • Pricing 101: A Guide for Aspiring Knitwear and Crochet Designers
    4 minutes

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    Pricing 101: A Guide for Aspiring Knitwear and Crochet Designers

    You’re at the beginning of your pricing journey but unsure of where to begin? As you venture into the exciting world of selling your digital products, setting the right pricing can feel like a daunting task. But fear not, gosadi is here to share some valuable advice on how to navigate this journey while ensuring

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  • Conversion For Success: Turn Your Audience into Customers
    3 minutes

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    Conversion For Success: Turn Your Audience into Customers

    We stand by the belief that quality product descriptions help you. Now that you’ve figured out how to increase traffic to your store with catchier titles and SEO optimization, how do you convert more shoppers into customers? Increasing your conversion rate is essential to your success.  Conversion rate optimization (CRO) is the process of improving

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  • The Ultimate Guide to Etsy SEO: Boost Your Conversions
    5 minutes

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    The Ultimate Guide to Etsy SEO: Boost Your Conversions

    Welcome to the ultimate guide to Etsy SEO! Whether you’re just starting out or already an experienced designer, understanding how Etsy SEO works and implementing best practices can greatly impact your shop’s visibility and conversion rates. In this guide, we’ll walk you through essential strategies for optimizing your product titles, tags, descriptions, and more through

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  • Best Practices for Repeat Customers
    7 minutes

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    Best Practices for Repeat Customers

    Often, as businesses, our goal is to grow by expanding our customer base. Of course this is key, but it is also equally or perhaps even more important to focus on our existing customers. Many businesses, both brick & mortar and online, don’t think about customer retention and why repeat customers are so valuable. Repeat

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  • Tips For Optimizing Your Product Descriptions
    6 minutes

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    Tips For Optimizing Your Product Descriptions

    Product descriptions are a vital part of your success as an online seller. Designers spend an enormous amount of effort to make sure that our patterns launch with the right titles and descriptions…but how often do you check back in with your patterns once they are live on your selling channels? Crafting the perfect description

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  • How-To Expand Your Reach: Selling on Multiple Channels
    4 minutes

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    How-To Expand Your Reach: Selling on Multiple Channels

    As a designer & small business owner, you know how important it is to meet your potential customers in as many places as possible. One way to increase your visibility is to sell your products on multiple Selling Channels.  If you have been in business for a few years now is a great time to

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